Found Health
Copywriting, Branding + Strategy
There are a lot of myths and misinformation in the weight loss space like “just eat less and exercise more.” I wanted to take a different approach — one rooted in empathy and science. I connected with our audience’s pain points and the deeper transformations they were seeking—confidence, energy, walking their daughter down the aisle. This new voice deeply resonated with our audience and resulted in,
Growth newsletters that generated over $62,000 in just ONE week.
A revamped advertorial LP that increased conversions 4x better than original advertorial LP.
Script writing for Found video